Enhancing the Digital Currency Oppoertunity

Enhancing the Digital Currency Opportunity

Tuesday 3C

Convener: Paul D.

Notes-taker(s): Paul D.

Tags for the session - technology discussed/ideas considered:

Discussion notes, key understandings, outstanding questions, observations, and, if appropriate to this discussion: action items, next steps:

History of Currency – Changes are driven by man’s changing needs and changing technology.

Outsider’s view- concerns about Mt. Gox, Silk Road, regulatory uncertainty, price volatility, too much jargon, etc.

To increase market acceptance will likely require better messaging (telling the story in a simple and clear manner), better metrics (how to measure the growth of the market) and meaningful uses cases (real world uses – not theoretical).

Customers, prospects and investors seek solutions that are 1) faster, 2) better, 3) cheaper than alternatives.

Inertia is a barrier to market acceptance.

There are over 180 global currencies – not all are stable.

There is a broad set of global (cross boarder) opportunities digital trade opportunities to pursue – many are outside of financial services.

The market is still at a very early stage of development and remains confusing to many people and there is still controversy about the potential value of solutions.

More resources for consideration are available at http://www.dtexpress.co/

Additional Notes: • Inertia by consumers may be a significant barrier to market acceptance on new solutions. • There are many are outside of financial services in pursuing digital trade opportunities to pursue • There are over 180 global currencies – not all are stable. • The market is still at a very early stage of development and remains confusing to many people and there is still controversy about the potential value of solutions. • Outsider’s view – there are concerns about Mt. Gox, Silk Road, regulatory uncertainty, price volatility, too much jargon, etc. • History of Currency – Changes are driven by man’s changing needs and changing technology. • To increase market acceptance will likely require better messaging (telling the story in a simple and clear manner), better metrics (how to measure the growth of the market) and meaningful uses cases (real world uses – not theoretical). • Customers, prospects and investors seek solutions that are 1) faster, 2) better, 3) cheaper than alternatives to incumbent platforms.