Difference between revisions of "VRM Loyalty Cards in Real World"

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(Undo revision 3217 by Igiwydijok (Talk))
 
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=[http://ajycyvitik.co.cc Under Construction! Please Visit Reserve Page. Page Will Be Available Shortly]=
 
 
Notes from our first VRM session at IIW. Led by Chris Carfi.
 
Notes from our first VRM session at IIW. Led by Chris Carfi.
  
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VRM and loyalty cards.
 
VRM and loyalty cards.
  
Chris showed <http://scanaroo.com>, which gives users a way to collect visual versions of their loyalty cards in one app on an iPhone. "Very much a 1.0 product right now." But with lots of potential.
+
Chris showed <http://scanaroo.com>, which gives users a way to collect visual versions of their loyalty cards in one app on an iPhone. "Very much a 1.0 product right now." But with lots of potential.
  
 
We talked about that potential...
 
We talked about that potential...
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Eport/portability of info
 
Eport/portability of info
  
&quot;my history&quot; -- a MINT.com for shopping
+
"my history" -- a MINT.com for shopping
  
&quot;Share a Deal&quot;
+
"Share a Deal"
  
 
* location
 
* location
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Subscribe to 1,2 (at price)
 
Subscribe to 1,2 (at price)
  
The &quot;Doc Searls&quot; (or anybody) loyalty program. Stores are loyal to individuals, rather than vice versa. Leverage ID standards. e.g...
+
The "Doc Searls" (or anybody) loyalty program. Stores are loyal to individuals, rather than vice versa. Leverage ID standards. e.g...
 
 
 
=doc
 
=doc
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Concierge/personal shoper
 
Concierge/personal shoper
  
&quot;Find me the nearest X&quot;
+
"Find me the nearest X"
  
 
Site components (for scanaroo.com or whatever)
 
Site components (for scanaroo.com or whatever)
  
 
Coupons
 
Coupons

Latest revision as of 14:31, 7 February 2011

Notes from our first VRM session at IIW. Led by Chris Carfi.

(participants please correct or expand)

VRM and loyalty cards.

Chris showed <http://scanaroo.com>, which gives users a way to collect visual versions of their loyalty cards in one app on an iPhone. "Very much a 1.0 product right now." But with lots of potential.

We talked about that potential...


From USER's side, what can be done to improve the experience --

and the function.

WE advertise to THEM.

Expressing needs and wants

BugMeNot for Loyalty.

Shopping cart tracking / time shifted checkout (go through store checking out while moving)

Publishing shopping list exclusively to outfits to which we are loyal through Scanaroo (or the equivalent)

Eport/portability of info

"my history" -- a MINT.com for shopping

"Share a Deal"

  • location
  • product
  • time
  • store
  • me
  • price
vendors could subscribe to user data

Tagging/Folksonomy... XDI-like

Store Map + item location

Subscribe to 1,2 (at price)

The "Doc Searls" (or anybody) loyalty program. Stores are loyal to individuals, rather than vice versa. Leverage ID standards. e.g...

=doc

@dsearls


Concierge/personal shoper

"Find me the nearest X"

Site components (for scanaroo.com or whatever)

Coupons